Trust is there whether we see it or don’t see it. Unfortunately, we often overlook the importance of trust and the effect trust has on the way other people look at us, see us and think of us which in turn causes them to want to work with us or not.

You will learn the missing part of every conversation most lawyers fail to include. This in turn has clients leaving your office without a commitment to retain you, causing you to lose thousands of dollars in potential billings each, and every month.

Trust is a learnable competency. Trust can be monetised. It’s known to be a financial economic business driver and when you have it, you can gain your outcomes at a much greater speed. Your ability to create and build trust is the number one competency if you want to be attract and retain more high-quality clients and stand out as a leader in your profession.

Learn the psychology of why people say ‘yes’ – and how you can apply these understandings. This evidence-based research explains what moves people to change behaviour.

Unlocking the six universal principles you will learn how to use them to become a skilled influencer and how to guard yourself against manipulation. These skills are essential for you as a law professional, as this knowledge will assist you to influence and persuade others in a way that’s not only ethical, but highly useful, so you can move people to take the action you want them to take.

1. The Six Principles of Influence (1.5 Core CPD Points)

2. The Importance of Trust and Credibility (1.5 Core CPD Points)